Legal

If you’ve never considered Instagram for anything other than sharing pictures of your dog or your last brunch, you may want to reconsider how effective Instagram is for creating brand awareness and driving likes and followers directly to your law office website. Granted, Instagram isn’t right for every practice area – only 20.6% of people…

Online Lead Generation for Successful Law Practices It wasn’t too long ago that all a lawyer needed to do to find clients and be successful was to hang a shingle and take out an ad in the Yellow Pages. It’s not that simple now. Competition is fiercer than ever, and your potential clients have more…

“I called you because I read an online review.” It happens more often than you think, and if your law office isn’t building up a review culture, your competitors will soon be getting the exact clients and cases you need to grow your practice. People used to just reach out to friends and family to…

Our Best Tips to Dominate PPC So You Can Grow Your Law Practice Legal remains one of the most competitive industries and it isn’t cheap to target keywords that will start bringing in high-quality leads. When you’re looking at spending $5-300 or more per click, you want to get your ads and targeting right from…

Why Social Media Matters for Growing Your Law Practice The first place your next client is going to look for a lawyer is online. As part of their research, potential clients are checking you out everywhere – including on social media.  As a result, these platforms have become some of the most effective digital marketing…

The Essential Video Library The law is a competitive space. It can be a challenge to stand out from your competition, but you can get an advantage by creating a library of essential videos. These four videos give you a platform to demonstrate your expertise, explain your love of the law, help new clients settle…

The Essential Guide to Finding New Clients Online Every law practice wants to attract more clients and cases. But you didn’t go to law school to be a digital marketing expert. With all the options out there, it’s hard to know where to start, let alone how to develop a successful online marketing plan for…

How to Use Creative Strategies and Analytics to Grow Your Legal Practice You’ve seen the basic marketing strategies other firms use to promote their law practices: the respectable website, a general Facebook presence, maybe a few digital ads placed here and there. But what if you want to really grow your firm’s client base and…