Increase website conversions
Sowerby & Moustakis Law, an established estate planning and elder law firm, enjoyed a strong reputation in their community but still faced stiff competition from other firms. Their challenge was twofold: their website was under performing in organic search rankings, and previous attempts at paid advertising had fallen short.
Strategic insight and impact
Recognizing the need for a tailored approach, we devised a comprehensive legal content strategy. We focused on the practice areas that not only resonated most with the attorneys at Sowerby & Moustakis Law but also promised the greatest profitability. This strategy wasn't just about writing articles; it involved creating a suite of supporting video content designed for use across the firm's website, social media platforms, and YouTube channel.
The impact of our strategy was clear and measurable. By aligning their content with what both Google and potential clients were searching for, Sowerby & Moustakis Law saw a significant uptick in organic traffic to their website.
Moreover, our refined pay per click campaign finally tapped into the potential of paid search, elevating the firm's visibility at the top of Google searches. This increased online presence translated directly into more leads, more clients, and, importantly, a stronger bottom line for the firm.
Through our focused content and advertising strategy, Sowerby & Moustakis Law not only stood out from the competition but also reinforced their legacy and leadership in estate planning and elder law within their community.
Success tactics
Challenge the norm
With a focus on your success, our unique marketing and advertising strategies break from tradition to deliver enhanced results.
Sowerby & Moustakis
Attorney Peter Moustakis
“Forward Push’s expertise in SEO and PPC has made an impact. Our website now ranks higher, and their targeted ad campaigns have increased our client inquiries. This growth has allowed us to focus on our legal services, knowing our online presence is in expert hands.”
Build a client-centric website with a personal touch
Discover the difference of a personalized strategy session with Marc - no obligation, just clear, actionable insights. Schedule your free consultation now.
