Marketing
How to Share Access to Your Marketing Accounts
Step By Step Instructions In this article, we will review how to share access to the following accounts. Click on each to be taken to its section in the article. Google Business Profile Account Google Analytics Account Google Search Console Account Facebook Business Account YouTube Account Promoting your business isn’t what it used to be.…
Read MoreChoosing a Digital Marketing Agency for Small Businesses
Digital Marketing: What Is It And Do I Need A Strategy? Everyone knows how important digital marketing is for small businesses now, but how much do you really know about what a digital marketing agency actually does for their clients? There’s a lot of talk on the web and in the business world about digital…
Read MoreUseful Tips for Marketing A Small Brick and Mortar Business
6 Ideas To Get You Started Owning a brick and mortar store in 2020 means constant iteration and getting creative to maintain and improve your customers’ experiences. This includes how you market yourself, especially online. Did you know that 74% of smartphone users over 18 use their phone’s location-based services to get directions or discover…
Read MoreBetween2Trains Podcast
Atlanta Podcast Spotlights Local Businesses Between2Trains is a podcast that spotlights local businesses in the North Dekalb section of Atlanta. Forward Push’s Marc Apple was a recent guest to discuss how the pandemic has effected small businesses and how marketing can help them stay in business. https://mcdn.podbean.com/mf/web/7cherg/Ep62_Marc_Appleadq40_podbean_video_share.mp4 Transcript from the episode: Theo: Hello, ladies and…
Read MoreExpertise’s List of Best Web Design Agencies
Atlanta-Based Agency Named to Expertise’s List of Best Web Design Agencies Forward Push is a full-scope marketing agency dedicated to helping small businesses succeed. ATLANTA, GA – Marketing firm Forward Push has been named to Expertise’s list of Best Atlanta Web Design Agencies of 2020. This award was given based on five criteria: reputation, credibility,…
Read MoreHow Does an Advertising Agency Get Paid?
This article has been updated June 2020. Professional Media Buying While each advertising agency has its own unique payment and operations structure, they all usually fall under a few categories: Commission: In the commission model, the client sets a budget for media buys and the agency takes a percentage commission. The traditional standard is 15%.…
Read MoreWhy Consistent Marketing Matters During the Coronavirus-Driven Disruption
Updated June 2020 4 Things Small Businesses Can Do Right Now As the Coronavirus continues to bring more uncertainty to businesses in most industries, many companies are looking to pull back on their marketing dollars. While this may seem like a logical choice given the decrease in revenue, companies need to take a long-term approach.…
Read MoreHow Do I Get Back My Website’s Ranking That I Lost During the Coronavirus?
Helpful Advice for Small Businesses That Are Suffering The Coronavirus has impacted nearly every area of business, very likely including your website’s search rankings. As the world changed drastically, search traffic did too as they prioritized COVID-related content across websites. It’s not too early to begin planning how you can recover your search rankings even…
Read MoreWhat to Do When Your Small Business’s Marketing Isn’t Working
How to Stay Focused and Move Forward Remember when posting on Facebook a few times a week would grow your follower count and lead to sales? Or when email newsletters had great open rates because they weren’t relegated to Gmail’s “Promotions” tab? Marketing is an ever-evolving sector, which means you need to keep changing in…
Read MoreWhat 100 Small Businesses Think About Marketing in 2020
2020 Small Business Owners Marketing Survey Introduction Small business marketing is usually a mix of frantic social media posts and hoping the latest blog post is working. But let’s reframe that and use data to properly prioritize different marketing channels for your small business. In our annual small business marketing strategy, we’ll be reviewing how…
Read More10 Small Business Marketing Ideas for 2020
What Marketing Can You Do For Your Small Business? 2020 is here, which means it’s time to evaluate where your marketing is headed. We’ve compiled our top small business marketing ideas to help you reach your goals, whether it’s increasing brand awareness, launching a new website, growing revenue, or a mix of all three. Let’s…
Read MoreHow Small Businesses Can Remain Competitive Against Big Competitors
4 Steps To Follow to Be at the Top of Your Category Running a small business comes with many challenges, and staying competitive against corporations is always near the top of the list. It’s not as tricky as it may sound, though. Staying competitive just requires tenacity and a few smart marketing techniques. We’re going…
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