Lou Reed Talks Creativity at Cannes Lions 2013

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The Use of Music in Commercials

“Unlike people who download things for free, these days things have changed. The advertising people actually pay you for what you did. It’s a startling turn of events.”

By Marc Apple


By Marc Apple

Marc Apple is recognized as a leader in the marketing industry and has 20+ years of experience helping businesses of all sizes improve their digital marketing. He specializes in website design, SEO, social media, and paid search programs. He is a frequent contributor to other marketing websites and speaks regularly about marketing to small business owners and startups. To learn about Marc and to contact him, visit his author bio page.


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