ROLLING HILLS PEDIATRIC DENTRISTRY
Improving Online Visibility with Video Press Releases
Overview
Rolling Hills Pediatric Dentistry had the foundation as a high-quality dental office in Fairfield, California, but they wanted to accelerate their growth.
YouTube Viewership Increase
Background
Rolling Hills Pediatric Dentistry is committed to providing high-quality dental services to kids while setting the foundation for proper oral health. Their focus on parent education and patient care has helped them build a reputation in their community as a full-service pediatric dental office.
Working with Forward Push is the Best!
"I am now President Elect of the California Society of Pediatric Dentistry
and this weekend I had a conversation with the President Elect of the
American Academy of Pediatric Dentistry. I was a bit surprised when he
said that he had the pleasure of meeting me in cyberspace and included
a link to the press release."
Dr. Dennis Nutter, Dentist
Rolling Hills Pediatric Dentistry
Our Solution
Utilize Video Marketing to Establish Their Brand Online
Video Production
We used a thorough video production process to help prepare the team members in the videos and ensured we captured the information we needed. Because we shot these videos in the office, we introduced the space to families before they even stepped foot into the practice.
Results
Practice Growth without Paid Advertising
Both videos continued to rank within the top three results for both YouTube and Google long after the videos were published, which increased organic website traffic for a significant and successful presence within his community. Most importantly, these videos helped the practice care for more patients and their families in the Bay Area.
Search Engine Optimization
We used SEO on their YouTube page to ensure their videos were discovered. This included keyword research to ensure that the title and description were more likely to appear in the results for applicable searches.